Harnessing the power of film
What is life but the angle of vision?Ralph Waldo Emerson
What is life but the angle of vision?Ralph Waldo Emerson
Artists in various fields are always the first to discover how to enable one medium or to release the power of another.Marshall McLuhan
If you give an audience a chance they will do half your acting for you.Katharine Hepburn
GE FOCUS FORWARD—Short Films, Big Ideas, is a multi-dimensional integrated brand campaign executed with precision across the globe during 2012 and 2013. At its core, GE FOCUS FORWARD is a series of 30, three-minute films created by Oscar, Emmy and festival award-winning documentarians like Alex Gibney, Steve James, Jessica Yu, Morgan Spurlock, Stanley Nelson, Albert Maysles and Leslie Iwerks. The films are 100% authentic, and only communicate the GE brand message by telling stories about people who are innovators working to make the world a better place. These are true stories of exceptional people and world-changing ideas that are impacting the course of human development and improving our lives.
The one who tells the stories rules the world.American Indian Proverb, Hopi Tribe
David Laks is a successful entrepreneur with more than 30 years of marketing, finance, and operations experience. After founding and leading six successful businesses including pioneering grass roots marketing agency DSL Global Event Marketing and early technology start up LoJack of New Jersey, David has been focused on the film and online content industry since launching cinelan in 2007.
Karol is an Austrian-born American entrepreneur and media industry innovator with broad motion picture, broadcast, print, and Internet backgrounds. Karol co-founded FILMMAKER Magazine, RES Magazine, indieWIRE.com, cinelan and conditionone.com. He has produced multiple music television programs and films, and most recently collaborated on "Sing Your Song" and "Big Easy Express", and is an executive producer on "The Love Hotel", "Malcolm McLaren-Spectacular Failure", This Is Congo", "Journey to Jah", "Smash & Grab", "The Bengali Detective", "Floored", and the 2012 Academy Award Nominee "Hell and Back Again".
Douglas Dicconson has 15 years of experience in global creative content development, distribution, and complex project management. Douglas held the position of Chief Revenue Officer for Babelgum, one of the first Global multi-platform video entertainment companies. Prior to that, he was the VP, Marketing at Ripe Digital Entertainment, one of the first US entertainment networks to have programming available via Cable VOD, web-video and mobile devices simultaneously.
Damon Smith is a New York–based curator (FOCUS FORWARD, Project: New Cinephilia) and film producer with ten years’ experience in multimedia projects and new-media ventures, including at Babel Networks US, where he was Head of Programming for Film & Animation. He is also a widely published writer and cultural critic (Time Out New York, The Boston Globe, Reverse Shot) and contributing editor of Filmmaker Magazine.
Jack Myers is an Academy and Emmy Award nominated and Peabody Award-winning producer, author of four books, and founder of multiple mentoring organizations. He is a media ecologist whose media industry economic reports are read by more than 20,000 executives each week.
Spurlock’s first film, "Super Size Me", premiered at the Sundance Film Festival in 2004 and was nominated for an Academy Award. In 2010 he was nominated for a primetime Emmy Award for "The Simpsons 20th Anniversary Special: In 3-D! On Ice!" He is currently working on an original prime time series for CNN as well as a 3D concert documentary about BritPop sensation One Direction.
Courtney LaBarge is a veteran event producer and indie film enthusiast, having worked as sponsorship liaison for the Sundance Film Festival, events coordinator at the prestigious Sundance Institute Summer Labs Programs, and in operations at some of the country’s leading film festivals including Full Frame, San Francisco International and Telluride.
Ted Lambert is a writer, producer, and director who has worked as an arts journalist, Web and magazine editor, and corporate liaison for various film and television projects. His writing has appeared in The New York Times, The Boston Globe, Men's Fitness, and Blender magazine, among others. Before joining cinelan, he was Editor-in-Chief at the international Web TV hub Babelgum.
Nelly Petit specializes in film marketing, digital content distribution, and social media for business. With more than 10 years of experience she has held key positions at pioneering grass roots marketing agency DSL Global Event Marketing, and international film and technology start ups Babelgum and ConditionOne. In 2010 Nelly was the primary sponsorship liaison for Morgan Spurlock’s feature film “Pom Wonderful Presents the Greatest Movie Ever Sold”.
Lucy Walker (Waste Land)
Victor Kossakovsky (¡Vivan las Antipodas!)
Fredrik Gertten (Big Boys Gone Bananas!*)
Lixin Fan (Last Train Home)
Stanley Nelson (Freedom Riders)
Albert Maysles (Grey Gardens)
Nelson George (Brooklyn Boheme)
Leslie Iwerks (The Pixar Story)
Alex Gibney (Taxi to the Dark Side)
Jessica Yu (Last Call at the Oasis)
Ross Kauffman (Born Into Brothels)
Steve James (Hoop Dreams)
Individual commitment to a group effort -- that is what makes a team work, a company work, a society work, a civilization work.Vince Lombardi
Garfield at Large - May 13, 2013
FastCo Create - Apr 26, 2013
Indiewire - Apr 22, 2013
Indiewire - Feb 13, 2013
MovieMaker - Feb 7, 2013
The Daily Beast - Jan 24, 2013
ScreenDaily - Jan 22, 2013
The Wrap - Jan 22, 2013
Variety Arabia - Dec 12, 2012
Indiewire - Dec 4, 2012
CNN - Nov 29, 2012
FastCo Design - Oct 30, 2012
ABC NEWS - Aug 21, 2012
Filmmaker Magazine - Jul 19, 2012
Los Angeles Times - Jun 12, 2012
Indiewire - Apr 23, 2012
New York Times - Aug 28, 2011
New York, NY 10013